Testimonials

Jewels Chamberlain | Partner at DWF

I have had experience of working with Gemma for around 15 years. Gemma has been essential for me to understand how to plan financially for me and my family, all with clear explanations in an often confusing and difficult arena. I feel better financially equipped and...

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Victoria Horton | Private client

We first started working with Gemma around two years ago when we realised we needed some help and guidance with our financial planning. From the very beginning, her advice has been invaluable. She has taken the time to really understand not only our current...

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Private Client | Anonymity respected

The power of planning: If you’re considering a career change or stepping into self-employment, know this: good financial advice isn’t just about numbers, it’s about having the tools, support, and confidence to shape your own future. Because when you’re in control of...

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Paul Heath | UK Operations Director at FiveZero

Gemma has been the financial adviser for my wife and I for around six years and has played a key role in helping us realise some long-held financial and life goals. Knowledgable, efficient and communicative – key traits for anybody undertaking such a key role.

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Jon Overton | Private Client

I’d been looking for a financial adviser to help me with my pensions for a long time. The fact that Gemma’s business Facebook depicted her as being very human and approachable was appealing and her website biography felt unique, personalised – that there was a real...

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John Fielding | Company Director

When it came to planning our financial future, we needed to find an adviser we felt we could have a meaningful relationship with; ensuring you have enough money in retirement is so important. When you find someone like Gemma who you can trust and respect, the rest is...

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Howard | Private Client

I had a couple more years until I retired and wanted to ask for advice, but didn’t know how to pitch things in order to move some of the funds invested into a higher risk before beginning drawdown. I was a little worried about transferring everything to St. James’s...

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Mike and Louisa Swift | NHS Pension Service

The initial discussion with Gemma was very helpful and informative and provided a baseline on information to allow us to decide what further information we wanted to receive. We opted for four reports covering potential retirement at various ages and depending on...

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Gemma Salmon | Private Client

We first met with Gemma at our home pre-Covid for an informal chat. I’d never discussed my finances with anyone, but she quickly made me feel comfortable and I felt supported through our following meetings and decisions. I lost my dad unexpectedly, which is one of the...

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Dr Catrin Barwick | Radiologist

Gemma has been my financial adviser for five years and always been very approachable, friendly and easy to talk to. Although I believe I’m financially savvy, all the recent changes to the NHS pension scheme means it’s been great to have an expert on hand to offer any...

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Jonni Musgrave | Private Client

To be honest I was terrified to seek advice initially as anything to do with finance can be really daunting. But Gemma was great. She was super clear and made a complicated situation fully understandable. She’s especially good during the current economic situation...

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Kiki | Partner GP & Business Owner

We really appreciate the continuing advice Gemma gives us. It means we have a real sense of financial security. It’s so important to take advice to ensure you have the right protection for your personal needs.

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Shaun Donnelly | Private Client

I asked Gemma for help to resolve a pension issue I was facing. She took the time to understand the problem, clearly explaining the paperwork that she needed and answering all my questions patiently and with consideration. Gemma not only resolved the issue, she also...

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Dr Kathryn Leask | Medico Legal Adviser

I really like Gemma’s informal, non-stuffy approach. It makes such a refreshing change in my experience. She has been providing financial advice for a few years now; she’s lovely to deal with, patient and readily available. I have confidence in her advice and am...

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Sally-Anne Williamson | Reputation Management Consultant

Thanks to Gemma’s excellent financial knowledge – especially relating to tax – and by utilising her Cashflow Planning Service, I discovered I was able to retire four years early. Her expertise and friendly, sound advice meant I maximised my tax efficient saving...

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Leasa Doran | Broadcast Trading Executive, Manchester

I would recommend Gemma; she has been a pleasure to deal with. She immediately understood my financial priorities, has consolidated my investments and I have already benefited from her services by receiving 20% tax relief. She understands my financial goals and has...

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Andy Harrington | Private Client

For me it was Gemma’s approach to giving advice that was so impressive. I’d found Gemma initially via her Instagram account, and she was then recommended by a friend. When we met in-person she instantly put me at my ease; I felt comfortable and relaxed as Gemma was...

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Private Client | Anonymity respected

Firstly, I would like to thank Gemma and her team for the first class service I received during the entire process of planning for my retirement. Gemma explained things to me in a way I understood and gave sound advice around planning ahead in terms of me actually...

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Ming | Paediatric Ophthalmologic Surgeon

As a specialist surgeon, if I were unable to continue working in my specialty, I may be asked to retrain in another specialty or occupation. However, with the income protection recommended by Gemma, I would not be expected to do so. She also personalised my finances...

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Laura Tracey | Partner, Freeths LLP

Gemma carried out a joint review for me and my fiancé; she made a number of recommendations tailored to our own unique circumstances and has really put our mind at rest. Gemma is responsive, honest and professional but at the same time, incredibly personable and...

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Alison | Private client

Gemma is always very approachable, explaining things in simple terms and bringing them down to your level. I’ve never been uncomfortable with any of her advice; she always encourages you to consider everything, nothing is ever forced. Ten years ago I certainly didn’t...

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